Create Audience Tracker

Definitions

Activity Count: The total number of times an Activity was undertaken in the same location. The attendance reported should be an aggregate total of attendance for those activities.

Attendance: "Count of the instances of persons attending a venue for the purpose of engaging in a cultural or educational activity. Return visitors are to be counted as separate instances of attendance."

Buy-in: Purchased work. Attendance should be reported.

Co-Curated: An activity that has been curated in partnership with another organisation or organisations.

Co-Presented: An activity that has been presented in partnership with another organisation or organisations.

Digital & Broadcast: "Activities delivered by the arts and cultural organisation through a digital format.

Examples include the production of podcasts, livestreaming performances, digital education programs and online courses.

Excludes social media engagement, website views and face to face offsite activities."

Digital (Activity Region): Only used for when Activity Category is.

General Attendance: "Captures attendance at a non-specific event, for example at the public floor at a gallery or museum.

Attendance for specific exhibitions should be removed from general attendance figures.

General attendance should be recorded on a monthly basis."

International Activity: Taking place outside Australia

Metropolitan Sydney: Local Government Areas including: Bayside, Burwood, Canada Bay, Georges River, Hornsby, Hunters Hill, Inner West, Ku-ring-gai, Lane Cove, Mosman, North Sydney, Northern Beaches, Randwick, Ryde, Strathfield, Sutherland, Sydney City, Waverley, Willoughby, Woollahra.

NTE Activity: An activity that takes place primarily after 6pm.

Off-site: Site other than the primary site for the purpose of engaging in any cultural or educational activity.

On-site: The primary site of the venue for the purpose of engaging in a cultural or educational activity.

Outside NSW: Activity taking place in Australia, but not within NSW

Paid Ticketed: Paid tickets, including those included discounted and those included as part of a subscription package.

Primary Priority Area: The main priority area that the Activity is targeted at. If multiple priority areas are targeted, the organisation should self-select the priority area that the activity will have the most impact on.

Regional NSW: All other LGAs not captured by the definitions of Metropolitan Sydney and Western Sydney, including Wollongong and Newscastle.

Self-Curated: An activity curated and exhibited by the organisation reporting.

Self-Presented: An activity developed and presented by the organisation reporting.

Sold-off (no box office): Developed work but sold to another organisation and not performed. No attendance should be reported.

Tour Management (Create NSW funded organisation): Management and delivery of a touring production created by a Create NSW funded organisation. Attendance may be reported. However, it will be excluded from the overall attendance count to prevent duplicate counts.

Tour Management (non-Create NSW funded organisation): Management and delivery of a touring production created by a non-Create NSW funded organisation. Attendance should be reported and will be included in the overall count.

Unpaid Ticketed:Attendance at an event where a ticket (or invite) is required, without consideration, such as closed events, complimentary tickets or tickets only required for capacity purposes.

Unticketed Attendance: Public access event not requiring a ticket to be purchased or booked in advance. For example, a general entry exhibition.

Western Sydney: Local Government Areas including: Blacktown, Blue Mountains, Camden, Campbelltown, CanterburyBankstown, Cumberland, Fairfield, Hawkesbury, Liverpool, City of Parramatta, Penrith, The Hills, Wollondilly

Workshop/Classes/Seminars: Activities carried out by the arts and cultural organisation with the primary objective of facilitating learning and knowledge sharing among audiences.